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Valentine’s Day gifts you know they’ll love.

Mac

iPhone

iPad

Apple Watch

AirPods

AirTag

Apple TV 4K

HomePod

Accessories

Apple Gift Card

The latest.

All-new and loveable.

iPhone 17 Pro

All out Pro. From €1,339

MacBook Pro 14”

Supercharged by M5. From €1,849

SPECIAL-EDITION STRAP

Apple Watch Black Unity Braided Solo Loop

Inspired by the power of connection. From €99

Apple Watch Series 11

The ultimate way to watch your health. From €449

AirTag

The most findable AirTag yet. From €35

iPad Pro

Mmmmm. Power. From €1,129

iPhone 17

Magichromatic. From €979

MacBook Air

Speed of lightness. From €1,149

iPhone Air

The thinnest iPhone ever. From €1,239

Apple Watch Ultra 3

Personal beast. From €899

Apple Watch SE 3

Walk it. Talk it. Track it. Love it. From €269

Explore iPhone accessories.

Valentine’s Day.

Favourites for your favourite.

ACCESSORIES

Find their perfect match.

APPLE STORE APP

Put your bow on it.

Make the gift unmistakably theirs with a personalised message created specifically for them.

Personalisation.

Add a little extra heart.

FREE ENGRAVING

Make an impression.

The Apple Store difference.

Even more ways to feel the love.

Trade in your device, get credit towards a new one.^{Footnote ◊}

Make it theirs. Engrave a mix of emoji, names and numbers for free.

Free delivery direct to your door.

Get a personalised shopping experience in the Apple Store app.

Customise a Mac and style an Apple Watch just for them.

Help is here.

Whenever and however you need it.

APPLE SPECIALIST

Shop one on one with a Specialist online.

PERSONAL SETUP

Set up your new device with help from a Specialist.

Let us guide you through data transfer, the latest features and more, in an online, one-to-one session.

Service and support. We’re here to help.

The Apple experience.

Do even more with Apple products and services.

Apple Intelligence.
Write, express yourself and get things done effortlessly.^Footnote 1

CONTINUITY

Powerful alone. Superpowered together.

Five Apple services. One easy subscription.

We’ve got you covered. - Apple Care+

AppleCare+ now comes with unlimited repairs for accidental damage protection.

Discover all the ways to use Apple Pay.

Savings and offers.

Exclusive deals, special stores and more.

EDUCATION

Buy a new Mac or iPad with education savings.^Footnote 2

CERTIFIED REFURBISHED

Shop refurbished Apple products backed by a one-year warranty.

SMALL BUSINESS

Simple solutions for all the ways you work.

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